Benefits to Academic Institutions


The future of campus recruitment extends beyond academic achievements. Institutions that can showcase validated, measurable, and visible student strengths will stand apart in creating greater confidence among recruiters and improving placement outcomes.

We invite your institution to explore the MyPESONA – EPRA-80 Assessment Platform and leverage this opportunity.


  • Discover their natural strengths and behavioural preferences.
  • Make better-informed career decisions.
  • Improve interview preparedness.
  • Focus on developing key employability competencies.
  • Present a credible competency profile to prospective employers.
  • Continuous year-on-year measurement of student employability rather than a one-time test.
  • Complimentary institutional onboarding with a dedicated assessment portal, creating a strong call to action for Training & Placement Officers.
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Today's recruiters are no longer satisfied with resumes and academic scores alone. They seek evidence-based insights into a candidate's personality, competencies, behavioural strengths, and workplace readiness before making hiring decisions.

To address this growing need, ITK Education Services Pvt. Ltd., India, in collaboration with Universiti Kebangsaan Malaysia (UKM) have jointly introduced the MyPESONA – EPRA-80 Assessment Platform, a scientifically developed employability profiling system designed to help institutions present their students with greater confidence and credibility to prospective employers.


The platform combines personality profiling and employability readiness assessments to generate structured competency insights that support talent development and recruitment decisions.The assessment is an online questionnaire designed to help you understand your entrepreneurial personality readiness based on personality traits.

It looks at how you tend to think, adapt, lead, persist, and respond to challenges in entrepreneurial or innovative environments. Though It is not a test of intelligence, business knowledge, or skills - it surely gives a snapshot of your capabilities and opportunities hidden inside you.

EPRA 80 Logo in header section

Benefits to MSMEs & Employers


Hiring the right candidate is one of the biggest challenges faced by Micro, Small & Medium Enterprises (MSMEs). Limited hiring resources and the cost of a wrong recruitment decision can significantly impact productivity and business growth.


The MyPESONA – EPRA-80 Assessment helps employers make more informed talent decisions by providing a structured understanding of a candidate's behavioural traits, personality profile, and workplace readiness.


For MSMEs seeking to build high-performing teams with limited recruitment resources, the MyPESONA – EPRA-80 Assessment offers an additional layer of credible candidate insights that complement interviews and technical evaluations, helping organizations recruit with greater confidence.